Vortex

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Apuesta Total strengthens online poker offering with EvenBet Gaming

Peruvian operator integrates supplier’s world class platform

Leading online gaming software developer, EvenBet Gaming, has significantly extended its presence in South America after integrating its market-leading online poker platform with Apuesta Total. The Peruvian operator has strengthened its multi-channel offering with EvenBet’s poker software, enabling the company to capitalise on the vertical which has experienced tremendous growth in the previous 12 months.

What is Vortex?

Potentially boding well for the Macquarie forecast are at least two factors. First, there are signs of turnover increases across a variety of yes/no exchanges. Second, volume surged to start September with those spikes arriving even before the NFL season kicked off.

As Macquarie analyst Chad Beynon points out, prediction markets generated $4.3 billion in taker volume during the first week of September without any help from the NFL, building on momentum from the 2026 World Cup. However, the NFL’s impact was immediate, with taker volume hitting a daily record during Week 1 of the campaign.

With all that in mind, it’s not surprising that Macquarie expects sports event contracts will drive approximately 80% of taker volume this year, but Beynon sees other categories growing over the long term.

What is Vortex?

Stevenson Starks shared those concerns that the NCAA has towards online sports betting in the U.S.:

“The two [concerns] are the integrity of athletic competition, and how that could potentially be impacted by a proliferation of legalized sports wagering. And then the second is really the health and well-being of student athletes.“

Stevenson added that the NCAA is determined to keep local student organisations informed of key regulations.